RS Components first to implement country specific online weblinks with ROHM to accelerate "Find and Buy" experience

SINGAPORE: RS Components (RS), the world's largest high service distributor of electronics and maintenance products and the trading brand of Electrocomponents plc, has partnered with ROHM Semiconductor so that visitors to the ROHM site can access "buy-it-now" links from the manufacturers' inventory page to the relevant page on their local RS web site with a single mouse click.

RS is the only distributor to which ROHM links directly in this way. Customers do not have to navigate through additional routing pages but are automatically linked to their local site. The service operates across 21 RS web sites in Asia and Europe and gives instant access to over 2,000 semiconductor products.

Fred Knowles, head of Product Management, Electronics at RS Components stated: "This initiative gives customers the fastest way to find and buy ROHM semiconductors. It's another step in the RS strategy of ensuring we are always the easiest distributor for customers for do business with."

RS stocks power management ICs, transistors and diodes, optoelectronic devices, multimedia processors, data converters, amplifiers and comparators, interface ICs, and sensors and transducers from ROHM Semiconductor.