Thursday, September 22, 2011

element14 expands portfolio of Vishay Intertechnology semiconductors and passive components in Asia Pacific

SINGAPORE: element14 (formerly Farnell), the first electronic component distributor that fuses commerce and community, today announced the expansion of its range of Vishay semiconductor and passive components stocked in Asia Pacific. element14 offers next day delivery for most cities in Asia Pacific for its diverse portfolio of discrete semiconductor and passive components from Vishay, a leading specialist in the semiconductor and passives solutions.

Engineers are constantly challenged to integrate a wide spectrum of components as designs grow increasingly complex and end-users demand more multifunctional and intuitive electronics. Engineers need to ensure that the different components in their designs are compliant to one another in order for the end products to run at an optimal level. This is especially true for semiconductors and passives, which are the building blocks and veins of all electronic designs.

“Our company generates a steady stream of advanced and diverse components as we strive to create new innovative products to enhance electronic designs,” says Johnson Koo, Vishay’s senior VP of Sales, Asia. “Our partnership with element14 provides us with an excellent platform for engineers across Asia Pacific to access our full range of product offerings, ensuring that they will not need to look beyond Vishay and element14 to meet their requirements. This will help boost efficiency, reduce the time-to-market cycle and ensure high performance and quality end products.”

“The expansion of our Vishay product offering is a natural progression in our partnership as our business objectives are closely aligned,” says William Chong, regional director of Supplier Marketing, element14, Asia Pacific. “element14 complements Vishay products with customer services such as technical support and an online community for engineers. In addition, our element14 knode consolidates all design resources including experts, design tools, services, hardware, software and up-to-date technical information, into a single dynamic reference point, which helps to improve time-to-market and productivity for the design process.”

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