Monday, March 21, 2011

element14 sponsors EmTech India 2011

BANGALORE, INDIA: element14 (formerly Farnell), the industry’s first fusion of commerce and community supporting millions of engineers and purchasing professionals worldwide, announced that it will be the exclusive video partner of Technology Review’s EmTech 2011 and its lunch sponsor. This partnership provides element14 two-week exclusive rights to screen all the conferences at the two-day summit being held in Bangalore, India.

The annual conference provides a unique platform for the exchange of ideas on emerging technologies and future developments. element14 will allow its members to attend the event virtually from the comfort of their own computers via on ground blogging and exclusive live video streaming of the entire EmTech 2011 conference.

element14 members will have access to the latest discussions and news unfolding at the event that is attended by top decision makers from the technology, engineering, investment and management communities around the world, via element14’s online community group at

The sponsorship provides exclusive access to the entire video screening of the summit and will include all the informative speeches, interactive breakout sessions and live demonstrations pertaining to energy, manufacturing, investment, management and many other topics that are addressed by technological leaders and innovators.

Nader Tadros, Marketing & eCommerce Director, element14, Asia Pacific said: “The element14 community is a platform that supports innovation, allowing users around the world to discuss, interact and collaborate. It is important that we continue to explore new ideas and present the latest content to our community members. The EmTech Conference highlights the technological innovations that change the face of business and drive the global economy, and element14 is pleased to bring these valuable developments to our community members.”

“Our partnership with EmTech provides us with a tremendous opportunity to showcase the innovative presentations on emerging technologies by business leaders, technologists and innovators," said Kevin Yapp, chief marketing officer, Premier Farnell. "These topics are important and relevant to engineers and electronics professionals around the world. By exclusively bringing the latest news and developments from EmTech to members of the community, we continue to lead in the web 2.0 space and deliver more valuable content to inspire and drive the ongoing exchange of ideas in our collaborative eCommunity."

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